Besides her career in music, Gaga has also contributed to various charities. For natural disasters, Gaga has helped various relief efforts. Although declining an invitation to appear on the single "We Are the World 25" to benefit victims of the 2010 Haiti earthquake, she donated the proceeds of her January 24, 2010 concert at New York's Radio City Music Hall to the country's reconstruction relief fund.[171] All profits from her official online store on that day were also donated. Gaga announced that an estimated total of US$500,000 was collected for the fund.[172] Hours after the 2011 Tōhoku earthquake and tsunami hit Japan on March 11, 2011, Gaga tweeted a message and a link to Japan Prayer Bracelets. All revenue from a bracelet she designed in conjunction with the company was donated to relief efforts.[173] As of March 29, 2011, the bracelets raised $1.5 million.[174] However, attorney Alyson Oliver filed a lawsuit against Gaga in Detroit in June 2011, noting that the bracelet was subject to a sales tax and an extra $3.99 shipping charge was added to the price. She also believed that not all proceeds from the bracelets would go to the relief efforts, demanding a public accounting of the campaign and refunds for people who had bought the bracelet. Gaga's spokesperson called the lawsuit "meritless" and "misleading".[175] On June 25, 2011, Gaga performed at MTV Japan's charity show in Makuhari Messe, which benefited the Japanese Red Cross
Gaga also contributes in the fight against HIV and AIDS, focusing on educating young women about the risks of the disease. In collaboration with Cyndi Lauper, Gaga joined forces with MAC Cosmetics to launch a line of lipstick under their supplementary cosmetic line, Viva Glam. Titled Viva Glam Gaga and Viva Glam Cyndi for each contributor respectively, all net proceeds of the lipstick line were donated to the cosmetic company's campaign to prevent HIV and AIDS worldwide.[177] In a press release, Gaga declared, "I don't want Viva Glam to be just a lipstick you buy to help a cause. I want it to be a reminder when you go out at night to put a condom in your purse right next to your lipstick." The sales of Gaga-endorsed Viva Glam lipstick and lipgloss have raised more than $202 million to fight HIV and AIDS
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